| What if you had an additional sign for your store or small business the size of a large truck? Would that help? |
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What if you had an additional sign for your store or small business the size of a large truck? Would that help? Signage is important. A good store or small business sign can bring in 25% of your business. The problem is, many people don’t see your store sign. In our town, just up the street from us, is a carpet store that has a large parking lot. They bought a semi-trailer and had signs painted on both sides of the container. The signs aren’t “permanent” so there is no problem with a permit. You can do the same thing with a truck body or a van. In our parking lot we always park our store van with our name in big letters on every side. We park it as close to the street as possible. Nobody from the city has ever complained & we’ve been doing it for 5 years. We toyed with the idea of putting “van #7” on one side and “Van #5 on the other side. Maybe putting “Van #3 on the back. We knew it would drive our competitor crazy, and make him think we had a fleet of vans. Fortunately, clearer heads prevailed. We just paid a few hundred dollars for the vinyl lettering & had it done. You can make your truck, van, or car a rolling billboard for your store. One company that does this is called TRUCKSKIN. You can go to their website at www.truckskin.com to get more details. They have signage & complete “wraps” for vehicles. You can also call them at 1-877-866-7546. |